Koritz Report

Alex Koritz is the Public Relations Director for Sprout Marketing. He directs all PR activities, helping to create awareness, mindshare and revenue growth for all of Sprout’s clients. Prior to Sprout he was a Senior Associate with the New York-based PR firm, Coltrin & Associates. While at Coltrin he worked with a variety of clients in industries ranging from technology to healthcare and has played a lead role in driving product and corporate PR for such companies as 3Com, Burger King, Control4, Intermountain Health Care, and others. Alex has also worked for the Salt Lake Organization Committee (SLOC) during the 2002 Winter Olympics; and Salomon U.S.A. on their Field Marketing team.

Alex also sits on the Board of Directors for Buzz.io, a boutique marketing agency that helps companies create awareness within the blogosphere. He is also as an independent consultant where he advises non-profit organizations such as Choice Humanitarian. He is an active member of the Public Relations Society of America (PRSA) and the Utah Technology Council (UTC). Alex is often quoted in the press as a public relations expert and is a writer and contributor to multiple marketing and business publications. He holds an undergraduate degree from Utah State University.